Develop effective product positioning and messaging to drive customer interest and revenue growth.
Partner with growth and creative partners to design, coordinate and implement marketing campaigns across multiple channels, including our e-commerce site, social media, events, and more.
Monitor the success of campaigns and develop strategies to maximize performance against business objectives.
Connect strategy to execution by analyzing market trends, business KPIs, and identifying new growth opportunities.
Conduct regular market and competitive analyses to identify new growth opportunities and hypotheses for tests to improve product positioning.
5+ years of work experience in product marketing strategy and execution for B2C, ideally working with complex product portfolios.
Strong analytical and growth mindset with the ability to analyze and interpret market and competitor intelligence to identify market and product growth opportunities and optimize results.
A customer-centric mindset.
Ability to work cross-functionally and effectively collaborate with key stakeholder groups.
Strong strong sense of ownership and project management skills, with the ability to multitask.
Outstanding communication, presentation, writing, and cross-functional leadership skills.
A self-starter with the ability to quickly respond to problems independently and consider all stakeholder needs.
The staffing industry has seen an increase in people falsely representing themselves as recruiters to gather personal information from job seekers. For your safety, do not provide sensitive data to anyone you have not spoken with thoroughly, never provide banking information during the application process and always double check the email address of the recruiter to ensure it’s from @planet-technology.com - and not a domain with an alternative extension like .net, .org or .jobs. Candidate safety is a top priority at Planet Technology.
Planet Technology and The Planet Group of Companies are equal opportunity employers. It is our practice not to discriminate against any employee or applicant based on any criteria, condition or basis protected by laws or regulations in the locations where we do business. All qualified applicants are encouraged to apply. We celebrate diversity and are committed to providing an environment of mutual respect. We believe that diversity, equity and inclusion enable us to better meet our mission and values while serving our clients across the globe. If you have a disability or handicap and would like us to accommodate you in any reasonable way, please inform your recruiter, or contact us, so that we can discuss the appropriate alternatives available.
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