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Data Analyst, Product Marketing

San Francisco, CA 94107

Posted: 01/27/2023 Employment Type: Contract Job Category: Business Analyst Job Number: 540628 Is job remote?: Yes Country: United States

Job Description

Data Analyst, Product Marketing

Our client is looking for an experienced business analyst who can’t wait to work with people-related data. You’re someone that takes pride in nailing the details and can’t help but dig into the data when you have a question.

What You’ll Do:
  • Be the go-to analytical partner for the In-product Marketing team and PMM team for pre- and post- campaign analysis. Translate data into insights and action, communicate recommendations and learnings to the broader organization and feed insights to update the creative best practices. 
  • Analyze performance, including performance for Lifecycle Marketing, for in-product marketing channels, notifications and emails. Identify levers to improve click-throughs, downstream engagement, and more. 
  • Audience identification and opportunity sizing for in-product marketing channels. Help the team to determine metrics to focus for each campaign. 
  • Develop a set of tools and playbooks for the In-product Marketing team and PMM team to conduct high-level campaign analysis. 
  • Proactively work with engineers to improve dashboards, experiment setup, etc

  • Over 4 years working in a fast-paced environment analyzing large, multi-dimensional data sets 
  • Experiences analyzing lifecycle marketing campaigns. 
  • Strong communication skills and the ability to craft engaging and actionable insights stories for a variety of audiences using data
  • Experience in working with marketing or communications: ability to translate technical data to consumer facing audiences 
  • Ability to connect data analysis to real business problems, in order to impact business performance
  • Must love building things and be passionate about making data and analytics accessible and easy to use for non-technical audiences
  • Fluency in SQL, Tableau, Excel, R, and/or other statistical and data visualization software This is a temporary contract position at Pinterest. 
  • Track record of operating independently, demonstrating creativity, being detail-oriented, and delivering results in a highly organized manner
  • A team player who’s able to partner with cross-functional leadership to quickly turn insights into actions
  • Minimum bachelor’s degree required in related field such as marketing, communications or business 
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